VentureBeat broke the news last week that some members of Blippy, a social-sharing site for shoppers, had their credit card numbers published to Google by Blippy’s servers. Blippy cofounder Philip Kaplan soon responded, stating, “While it looks super-scary and certainly sucks for those few people who were affected, and is embarrassing to us, it’s a lot less bad than it looks.”
Social Affiliates are going to be big in 2010, and an area that will undoubtedly make a company or a number of individuals very wealthy indeed. It will be interested to see how companies manage the conversations from being relative / personal to commerce / sales.
The announcement of Facebook credits for June will undoubtedly see this area of commerce explode. Good little story here on Social Beat
Watch this space